SARAH JI-WON KIM / Designer & animator based in Brooklyn, NY /
Currently: Senior Motion Designer @ Shopify. Previously: Datadog, Fictive Kin, WSJ, and Hornet. Hobbies: traveling, climbing, cooking & eating lots of bread. All kinds of bread.
AGENCY: FICTIVE KINPROJECT 2 / 7
sweetgreen
UI/UX Design, UI Interactions, UX Animation, Microinteractions, System-Based Design, Functional Animation
Fictive Kin partnered with sweetgreen’s in-house brand studio and worked closely with COLLINS to bring their evolved brand identity to life through a new website, content strategy, and digital experience. Using a system-based approach, we designed and built engaging, scalable, and highly accessible modules. With accessibility as a top priority, the final site exceeds rigorous standards while maintaining functionality and impact.
TEAM; sweetgreen Design, Fictive Kin Design Team: Cameron Koczon, Soundarya Soundararajan, Maria Surawska, Rin Park, Gemma O’Connor, Sarah Kim. Fictive Kin Engineering Team: Bedrich Aquino, Bri Camp, David Cohen, Joey Erskine, Jacob Fentress.
©SARAHJIWONKIM. 2025. All Rights Reserved.
CURRENT OBSESSION: chrysanthemum juice, travelers notebook, fountain pens, and hongthai / OTHER HOBBIES: journaling, scrapbooking, collecting stickers & stupid small but cute shit, cleaning the house /